I've been photographing Dr. Jennifer Ashton for over 10 years. When she needed a book cover for “the Body Scoop for Girls: A Straight-Talk Guide to a Healthy, Beautiful You” she came to me. Since then the publisher Penguin Books, has used me for half a dozen other book covers and author portraits. It pays to do good work.Read More
Photos of people not posing and just going about their business are especially useful for design purposes. The photo of some guy in some other office is not as powerful as your colleagues in your office. Tell your story without stock photos, transparency is key in 2018.Read More
When I photographed David Bowie for Blender Magazine I was told I'd only have 15min. The magazine wanted him shot against basic white background. I didn't want to blow my shot with Bowie so I saved a slice of time to shoot this abstract background. CEO photography is a race against the clock to produce an iconic photo - always be ready to capture that moment.Read More
As the photographer working with LinkedIn executives, I'd like to share the elements for a perfect corporate headshot. Here are 7 tips to achieve a high-ranking profile pic:
- Hire a Professional.
- Arrive with an open mind.
- Look straight into the camera.
To which, we ask right back at you: What are you trying to say? If you are a lawyer, or CEO, a suit and tie is often worn for your corporate portrait. However, if you’re at a forward thinking marketing startup, maybe you can wear something more tailored, and casual. However the case, we recommend looking up coworkers and competitors in your field to take a look at what their personal branding is if you are unsure.
That being said – there are a few guidelines. (Keep on reading to learn more)
MENS CORPORATE HEADSHOTS
- Wear your favorite suit that doesn’t bunch up when you sit down in it. Avoid distracting patterns and colors. When in doubt, think more conservatively.
- Ties look best when they are a shade in between the suit color and the shirt color. (ex. A black suit, a white shirt, and a blue-grey tie). Avoid repeating patterned or tightly stripped ties.
- If you’re looking for a more casual look, avoid polo shirts and T-shirts. A colored, button up shirt is a good in-between for a professional, but casual look. Darker colors for fairer skin tones and lighter colors for darker skin tones are a good choice, if you are unsure about what color shirt to wear.
WOMENS CORPORATE HEADSHOTS
- While you have more options for variety in your nature of dress, make sure your outfit remains classic – on trend styling, however corporate, can look out of date very quickly.
- Just as with mens corporate headshots, avoid loud patterns. Bright colors are acceptable, although it is inadvisable to wear red. (Red is the color your eye is most attracted to in any photograph.)
- Keep jewelry minimal, so that it doesn’t distract from your face.
- A little bit of texture in the fabric of what you choose to wear can add a nice accent to your headshot.
Interested in hiring a makeup artist for your shoot? Feel free to inquire about rates when you schedule your corporate headshot session.